When to do a Design Sprint

Design or improve a product – You need to design a new digital product and want to make sure your users will love it.

Solve a big problem – You need to solve a big problem that has been stuck in the organization for too long.

Test a new idea – You have a great idea and want to test it with real users to learn if it will survive in the real world.

Get organizational buy-in – You need a killer story, tangible prototype and real user data to convince stakeholders to move forward on your idea.

Create a roadmap – You need a clear vision and roadmap for future development of your idea or product.

Get alignment – You need to get people from different parts of the organization to get aligned and work together on a multidisciplinary project or challenge.

Inspire and activate – Your team is hungry for inspiration and wants to adopt design sprints as a way of working